How many people bought online in 2018?
1.79 billion people worldwide are expected to buy goods and services online in 2018.
Statistic Info
Purchasing goods and services online has become a common practice among many people around the world. Some choose to make online purchases for convenience, others because of the competitive price offered by some e-commerce platforms. Digital buyers can also be influenced by a range of digital resources when shopping, such as brand emails and product reviews. Reasons to purchase aside, the number of digital buyers is on the rise.
More 2018 Stats
96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate
88% of Online Shoppers Will Use Webrooming to Find the Best Price
69% of B2B Businesses Say They Expect to Stop Printing Catalogs Within Five Years
Emails with a Single Call-to-Action Increased Clicks 371%
58% of the Top 1000 US Online Retailers Send Welcome Emails
47% of People Expect a Web Page to Load in 2 Seconds or Less
50% of Total eCommerce Revenue Comes from Mobile
48% of all Ecommerce Transactions Are From Repeat Customers
40% of Millennials Have Used Voice Search Before Making a Purchase Online, According to Studies
More eCommerce Market Stats
48% of all Ecommerce Transactions Are From Repeat Customers
Some Online Shoppers Make Purchases From Social Media
U.S. Retail Ecommerce Sales are Expected to Surpass 735 Billion by 2023
Email Marketing Contributes to 20% of Traffic Driving Ecommerce Sales
There Were 1.66 Billion Global Digital Buyers in 2017
37% of Shoppers Use Social Media to Influence Their Purchases
34% of online shoppers are Gen Xers and are between 35 and 54 years old
More Than 60 Million Businesses Have a Facebook Page
30% of Online Shoppers are Millennials are are Between 18 and 34 Years Old