Would You Shop Online without Your Cell Phone?

22% of online retailers still don’t have a mobile-friendly website



Statistic Info

The way people purchase online is changing. Consumers can turn to review sites and see customer ratings with the click of a button. Vendor and price comparisons are just a Google search away. And with search engines aiming to offer more personalized results, locality is more important than ever.

But of the myriad of changes in online purchasing patterns, none is as important for eCommerce as mobile search. The statistics are illuminating:

  • 66% of smartphone owners in Canada access the Internet every day on their device, and most never leave home without it
  • 89% of users search for local information on their phone, with 88% performing some sort of action as a result, such as making a purchase
  • 77% of mobile users have researched a product or service on their device
  • 27% of mobile users have made a purchase on their phone

More eCommerce Strategy Stats

Nearly Half of U.S. B2B Businesses Offer their Full Product Line Online

In 2019, Ecommerce Sales are Expected to Account for 13.7 Percent of Retail Sales Worldwide

88% of Online Shoppers Will Use Webrooming to Find the Best Price

It’s 7 Times More Expensive to Acquire a New Customer via Paid Advertisement than Retain an Existing One

74% of Online Shoppers Rate Product Selection as Important During the Online Search Process

6% of Global B2C Online Stores have Implemented 3dSecure in their Checkout Process

50% of Total eCommerce Revenue Comes from Mobile

On Average, 52 Percent of Online Stores have Omnichannel Capabilities

Generation X Shop More Online Than Baby Boomers and Millennials

Average Open Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 18.45%