Do You Trust the Same Stores Over and Over?
30% of Consumers Say The Would Rather Buy from a Website They’ve Bought from Previously
Statistic Info
We’re all creatures of habit.
We rely on our own and other’s experiences to make purchase decisions.
Once consumers have had a good experience with a brand, they’re more likely to return to that brand and even recommend it to others.
That’s why you should try to get new customers to sign up for your loyalty program or your newsletter.
Then you can reach out to them via email marketing and turn them into repeat buyers.
The best time to ask customer to do so, is on your thank you page after they’ve bought from you.
Takeaway: Always consider where your customers are in the buyer’s journey. If they just bought something, they might not respond well to a sales email the next day. But if you target them over time with relevant offers based on their purchase history, they’ll most likely return to your store again.
More 2019 Stats
59% of Customers Completed a Purchase on a Different Device to the One where it was Started
Abandoned Cart Emails Have an Average Open Rate of 45%
Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate
Generation X Shop More Online Than Baby Boomers and Millennials
Average E-Commerce Conversion Rates Vary from 2.8% to 4.5%
The Average Conversion Rate of a Facebook Ad is 9.21%
A Typical Website Conversion Rate is about 2.35% on Average
38% of People will Leave a Website if they find the Layout Unattractive
More eCommerce Strategy Stats
4 in 10 Purchases are Made Using Only an Online Channel for Searching and Buying
A ReadyCloud Report Finds that 44% of Retail Internet Minutes were Spent Using a Smartphone Device
26% of Shoppers are Likely to Share a Product on Social Media after Purchase
Longer Mobile Page Load Times Drastically Increase Bounces
54% Buyers will Buy Retargeted Products if Offered at a Discount
28% Shoppers Abandon Carts because of Unexpected Shipping Costs
30 Percent of Online Consumers Have Posted Product Feedback Online