Are You A Gen Xer?
34% of online shoppers are Gen Xers and are between 35 and 54 years old
Statistic Info
According to Verto Analytics data, the vast majority of consumers who shop online are, unsurprisingly, under the age of 75: 95% of online shoppers are between the ages of 18-74. Millennials (those between the ages of 18-34) are slightly underrepresented, accounting for only 30% of the online shopping population. Meanwhile, members of GenX (ages 35-54) account for 34% of the online shopping population, trailed by Boomers (ages 55-74), who are 31% of the online shopping population.
More 2018 Stats
On Average 29% of B2B Customers are Fully Engaged
Responsive Design Integrates Social Media
40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”
Only About 22 Percent of Businesses are Satisfied With Their Conversion Rates
32% of Online Shoppers Own at Least One Connected Home Device
88% of Online Shoppers Will Use Webrooming to Find the Best Price
Only 16% of Landing Pages don’t have Navigation Bars
74% of Online Shoppers Rate Product Selection as Important During the Online Search Process
More eCommerce Market Stats
There Were 1.66 Billion Global Digital Buyers in 2017
30% of Online Shoppers are Millennials are are Between 18 and 34 Years Old
U.S. Retail Ecommerce Sales are Expected to Surpass 735 Billion by 2023
1.79 billion people worldwide are expected to buy goods and services online in 2018.
Some Online Shoppers Make Purchases From Social Media
$1 in Every $3 of Monthly Discretionary Income is Spent Online
37% of Shoppers Use Social Media to Influence Their Purchases