Is Lack of Quality Data a Major Challenge?
42% of Lead Gen Professionals Consider Lack of Quality Data a Major Challenge Around Quality Lead Generation
Lack of resources, such as staff, funding and time, remains the biggest obstacle to successful B2B lead generation for 61% of respondents. This is followed by lack of quality data (42%), and limited insight into target audiences (38%). This is followed by lack of quality data (42%), and limited ability to develop content (38%).
More 2018 Stats
39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load
Emails with a Single Call-to-Action Increased Clicks 371%
Add a Beard to Your Models to Increase in Cart Adds by 49%
Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs
On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing
33% of US Females Aged 18-34 Say They Would “Ideally Buy Everything Online”
When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher
Responsive Design Integrates Social Media
79% of Marketers Already Using Interactive Content Plan to Increase Their Use in the Next 12 Months
More Lead Generation Stats
30% of Demand Generation Professionals Say that Pipeline Influence is their Top Indicator
Outsourcing lead generation generates 43% better results than in-house lead generation
67% of customers prefer self-service over speaking to a company representative
More than Three-Quarters of Online Shoppers Would Like their Orders Shipped the Same Day
66% of Marketers use Video in their Lead Nurturing Campaigns
53% of Content Marketers Use Interactive Content in Lead Generation Efforts
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