Do You Like Lower Prices?

54% of Shoppers will Purchase Products Left in Shopping Carts if those Products are Subsequently Offered at a Lower Price

Source
Neil Patel

Year
2018

Statistic Info

Discounts will win back your customers.

The Statistic: 54% of shoppers will purchase products left in shopping carts, if those products are offered at a lower price.

Most shoppers are willing to spring for a bargain. If you drop the price on items in their shopping cart, they’re way more likely to buy.

What needs to change: Offer lower prices.

Price is one of your bargaining chips. If you can negotiate the price to gain a sale, then do it. The statistics back you up. You’ll get more than half of shoppers to complete a purchase by just retargeting and shaving a few bucks of their order.

More 2018 Stats

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79% of Marketers Already Using Interactive Content Plan to Increase Their Use in the Next 12 Months

39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load

48% of Users Say That if They Arrive on a Business Site That Isn’t Working Well on Mobile, They Take it as an Indication of the Business Simply Not Caring

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47% of People Expect a Web Page to Load in 2 Seconds or Less

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40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”

80% of Consumers Had a Better Perception of Retailers That Offered Mobile Coupons

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Average Open Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 18.45%

Cyber Monday Emails Generated 53 Percent Higher Conversion Rate than Black Friday Emails

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About 58% of B2C Ecommerce Stores are Offering Paypal as an Alternate Form of Payment

Average Click-thru Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 4.6%

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In Q3 2018, Smartphones Accounted for 61 Percent of Retail Site Visits Worldwide

The Total Orders from Mobile Devices Ranges between 38% and 53%

96% of Americans Have Made an Online Purchase in their Life