How Many Leads Can You Generate via LinkedIn

64% of B2B Marketers Generate Leads via LinkedIn

Source
Iron Paper

Year
2018

Statistic Info

When it comes to lead generation, there are many studies and resulting statistics available online. There are even a number of different definitions of lead. How about thinking of a lead as an identifiable person who has expressed interest in your product of service.

More 2018 Stats

The Top Demand Generation Priorities for 2018 are: 1) Focusing on Lead Quality over Quantity, 2) Improving Conversion Rates and Results, and 3) Generating Increased Lead Volume

7 Top Converting Companies Spend More than 5% of their Budgets on Optimization

Only .25% of PPC Landing Pages Have a Video

Increasing Your Website Loading Speed Can Prevent The Loss of 7% of Possible Conversions

More Than 60 Million Businesses Have a Facebook Page

Customer Service Interactions over Twitter Have Increased 250% in the Last Two Years

Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs

96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate

50% of Total eCommerce Revenue Comes from Mobile

40% of Millennials Have Used Voice Search Before Making a Purchase Online, According to Studies

More Demand Generation Stats

Marketers are Now Experimenting with Buyer Engagement through Formats other than Form Fills: Thought Leadership (65%)

42% of Lead Gen Professionals Consider Lack of Quality Data a Major Challenge Around Quality Lead Generation

79% of B2B Marketers Credit Email as the Most Effective Distribution Channel for Demand Gen Efforts

Bundled Nurturing Content Within a Resource Hub (Instead of Multiple Emails) Produced a 3X Increase in Lead to Pipeline Ratio

66% of Marketers use Video in their Lead Nurturing Campaigns

Marketers are Now Experimenting with Buyer Engagement through Formats other than Form Fills: Infographics (59%)

The Top Demand Generation Priorities for 2018 are: 1) Focusing on Lead Quality over Quantity, 2) Improving Conversion Rates and Results, and 3) Generating Increased Lead Volume

Organizations With Revenues Under $500 Million Have a Mean Cost Per Lead of Roughly $180; Companies With Revenues Above $500 Million Spend More Than Double That, at Roughly $430 Per Lead

Marketers are Now Experimenting with Buyer Engagement through Formats other than Form Fills: Video (66%)

Converting Leads to Customers was the Top Marketing Priority for 70% of Organizations in 2017