Do You Price Check First?

65% of Consumers Look Up Price Comparisons on Mobile While in a Physical Store

Source
KPMG

Year
2019

I think most of us have done this.

You want to buy a product, but you want to make sure you don’t overpay for it.

So, you go online and see if the product is available elsewhere at a lower price.

To avoid prospects abandoning a store (online or offline), a lot of businesses use price matching.

With price matching, you can prevent prospects from buying the product from a competitor because of pricing.

If a consumer is in your physical store, the chances of them going elsewhere to buy a product if you offer price matching are slim.

Takeaway: If you offer to match competitor prices, you need to make this visible in your store, both online and offline. Have it appear on your front page, or as a sign in your physical store for greater visibility.

More 2019 Stats

28% Shoppers Abandon Carts because of Unexpected Shipping Costs

Average Online Shopping Cart Abandonment Rate is 74%

In 2019, Ecommerce Sales are Expected to Account for 13.7 Percent of Retail Sales Worldwide

81% of people prefer to open emails on their smartphones

33% of B2C Ecommerce Website are also Conducting B2B Transactions

Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate

Men Spend 68% More Online Than Women

Using Video on Landing Pages can Increase Conversion by 80%

Mobile Traffic Represents 53% of all Ecommerce Traffic

Landing Pages with Multiple Offers get 266% Fewer Leads than Single Offer Pages

More Stats

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