Why Do Not Purchase Online?
69 Percent of Shopping Carts are Abandoned
This sucks.
It may have taken you weeks of Facebook advertising and retargeting to entice these people to your website.
Perhaps you spent ages choosing the right products and optimizing your product pages to convince your visitors to decide to purchase from your store – and they want to!
They even add a product to their shopping cart… only for two-thirds of them to click away.
The Key Takeaway: Optimize your checkout process to reduce as many of those abandoned carts as possible.
More 2019 Stats
Online Stores are Offering an Average of 3 Payment Methods at Checkout Including Digital Wallets
Abandoned Cart Emails Have an Average Open Rate of 45%
Nearly Half (48 percent) of Online Shoppers Simply Head Straight to a Large Ecommerce Marketplace
But Removing the Navigation Menu can Increase Conversions by 100%
33% of B2C Ecommerce Website are also Conducting B2B Transactions
It’s Estimated that there will be 1.92 Billion Global Digital Buyers in 2019
Average Click-thru Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 4.6%
The Average Number of Form Fields on Landing Page Conversion Forms is 11
28% Shoppers Abandon Carts because of Unexpected Shipping Costs
More Stats
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