72% of Shoppers Return 10% or Less of Purchases

Statistic Info

Retailers not ready to step up their game will fall behind. Flawless fundamentals—flexible delivery choices, more control and more convenience—are expected every step of the way. Retailers can also expect shoppers to notice and appreciate progress within today’s new logistics reality, including improved product searches, expanded retail content, optimized product selection, upgraded return experiences and more self-service options. Retailers who embrace the control and flexibility that customers covet will find growing levels of satisfaction from core tech-savvy audiences.

More 2018 Stats

Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs

8 out of 10 or 82% of Marketers Say Knowing How to Test Effectively is “Somewhat” or “Very Challenging”

Peer-Created Content is the Least Likely to be Questioned. Overwhelmed Consumers Turn to Family, Peers, and Colleagues as the Most Trustworthy Content Sources

Mobile 500 Retailers Made Big Gains in 2017, Reporting a 68.5% Increase in Visits and Topping More than 3 Billion Logged Shopping Sessions

Email Marketing Contributes to 20% of Traffic Driving Ecommerce Sales

Americans Spend 36% of their Shopping Budget Online

73% of Companies are Investing in Design to Differentiate Their Brands

E-commerce sales account for just 8% of total retail sales in the US and 14% in the UK

68% of Consumers Said They’d Rather Learn About a Company’s Products Via Short Videos and Demonstrations

39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load

More eCommerce Strategy Stats

54% of Shoppers will Purchase Products Left in Shopping Carts if those Products are Subsequently Offered at a Lower Price

60% of the Overall Website Traffic is Reported from Mobile Devices

60% of Online Shoppers Abandon Their Carts Because of Unexpected Extra Costs

28% Shoppers Abandon Carts because of Unexpected Shipping Costs

38% of People will Leave a Website if they find the Layout Unattractive

80% of Respondents Said They Had Stopped Doing Business with a Company Because of a Poor Customer Experience

Mobile 500 Retailers Made Big Gains in 2017, Reporting a 68.5% Increase in Visits and Topping More than 3 Billion Logged Shopping Sessions

It’s Estimated that there will be 1.92 Billion Global Digital Buyers in 2019

Average Online Shopping Cart Abandonment Rate is 74%

69 Percent of Shopping Carts are Abandoned