72% of Shoppers Return 10% or Less of Purchases

Statistic Info

Retailers not ready to step up their game will fall behind. Flawless fundamentals—flexible delivery choices, more control and more convenience—are expected every step of the way. Retailers can also expect shoppers to notice and appreciate progress within today’s new logistics reality, including improved product searches, expanded retail content, optimized product selection, upgraded return experiences and more self-service options. Retailers who embrace the control and flexibility that customers covet will find growing levels of satisfaction from core tech-savvy audiences.

More 2018 Stats

48% of Users Say That if They Arrive on a Business Site That Isn’t Working Well on Mobile, They Take it as an Indication of the Business Simply Not Caring

Nearly Half of U.S. B2B Businesses Offer their Full Product Line Online

48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business

Responsive Design Integrates Social Media

34% of online shoppers are Gen Xers and are between 35 and 54 years old

77% of Adults Own a Smart Phone

Amazon Reports that Echo Sales Increased by 700% in 2017 over 2016, and Competing Devices Proliferated

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

Micro-Influencers are Capable of Generating 22.2X Higher Conversion Rates than Other Types of Influencers

Once Your Page Loads, Users Form An Opinion in .05 Seconds

More eCommerce Strategy Stats

Average E-Commerce Conversion Rates Vary from 2.8% to 4.5%

About 9% of US Online Retailers have Added Amazon Pay as a Payment Alternative to their Websites

According to Nielson, 50% of Redeemed Mobile Coupons are Captured Directly from a Retailer’s Site by the Consumer

54% of Shoppers will Purchase Products Left in Shopping Carts if those Products are Subsequently Offered at a Lower Price

The Average Conversion Rate in AdWords Across all Industries is 2.7% on the Search Network and 0.89% on the Display Network

Americans Spend 64% of their Shopping Budget In-Store

Average Click-thru Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 4.6%

Nearly Half of U.S. B2B Businesses Offer their Full Product Line Online

It’s 7 Times More Expensive to Acquire a New Customer via Paid Advertisement than Retain an Existing One

Amazon Reports that Echo Sales Increased by 700% in 2017 over 2016, and Competing Devices Proliferated