Do You Use Coupons?

80% of Consumers Had a Better Perception of Retailers That Offered Mobile Coupons

Source
Mobile Commerce Daily Report

Year
2018

Topic
eCommerce Market

Statistic Info

70% of all mobile shoppers have redeemed a coupon at either a brick and mortar or an online store in the past year, according to Key Ring.

Understanding this nomenclature is easy: people like getting deals and having them on their smartphones. So if you are running an ecommerce store that has a mobile website version, make sure you adhere to these mobile ecommerce statistics by offering mobile coupons… because they are likely to be redeemed, thus generating you more conversions in your funnel.

More 2018 Stats

34% of online shoppers are Gen Xers and are between 35 and 54 years old

74% of Online Shoppers Rate Product Selection as Important During the Online Search Process

Peer-Created Content is the Least Likely to be Questioned. Overwhelmed Consumers Turn to Family, Peers, and Colleagues as the Most Trustworthy Content Sources

Responsive Design Integrates Social Media

53% of Content Marketers Use Interactive Content in Lead Generation Efforts

Engagement Lost During the Body of a Video (96% of the video) is the Same Lost During the Nose (the first 2% of the video)

Nearly Half of U.S. B2B Businesses Offer their Full Product Line Online

79% of Customers Order Online Via a Mobile Device

68% of Consumers Said They’d Rather Learn About a Company’s Products Via Short Videos and Demonstrations

Mobile Shopping Hit $2 Billion on Cyber Monday