Do You Research Purchases Online First?
85 Percent of Consumers Conduct Online Research Before Making a Purchase Online
Statistic Info
Remember, the ability to research purchases is one of the key reasons people shop online instead of in-store.
The Key Takeaway: Provide shoppers with detailed and accurate product pages that answer any and every question shoppers may have.
Your product pages should have plenty of high-quality product images, descriptions, and specifications.
This will instill trust and help shoppers with their research.
More 2019 Stats
Abandoned Cart Emails Sent within 20 Minutes Have an Average Conversion rate of 5.2%
9% of Ecommerce Sites are Offering a Rewards Loyalty Program to Customers
Younger People Spend More Time Shopping Online than Older People
44% of Companies use A/B or Split Testing Software
Nearly Half (48 percent) of Online Shoppers Simply Head Straight to a Large Ecommerce Marketplace
About 9% of US Online Retailers have Added Amazon Pay as a Payment Alternative to their Websites
23% Shoppers Added More Items to their Order at Checkout to Qualify for Free Shipping
More eCommerce Strategy Stats
PayPal Transactions have 70% Higher Checkout Conversion than Non-PayPal Transactions
69 Percent of Shopping Carts are Abandoned
Exit-Intent Campaigns Convert Between 2-4% of Abandoning Visitors
Americans Spend 36% of their Shopping Budget Online
38% of People will Leave a Website if they find the Layout Unattractive
88% of Online Shoppers Will Use Webrooming to Find the Best Price
A ReadyCloud Report Finds that 44% of Retail Internet Minutes were Spent Using a Smartphone Device
About 58% of B2C Ecommerce Stores are Offering Paypal as an Alternate Form of Payment
As of Q2 2018, 2.86 Percent of E-Commerce Website Visits Converted into Purchases