Do You Research Purchases Online First?
85 Percent of Consumers Conduct Online Research Before Making a Purchase Online
Statistic Info
Remember, the ability to research purchases is one of the key reasons people shop online instead of in-store.
The Key Takeaway: Provide shoppers with detailed and accurate product pages that answer any and every question shoppers may have.
Your product pages should have plenty of high-quality product images, descriptions, and specifications.
This will instill trust and help shoppers with their research.
More 2019 Stats
The Average Order Value of B2C Online Order is $52
People are Searching Google for the Phrase “Conversion Rate Optimization” More than Ever Before
60% of Online Shoppers Abandon Their Carts Because of Unexpected Extra Costs
Using Video on Landing Pages can Increase Conversion by 80%
Conversion Rate Optimization (CRO) Tools Offer a 223% ROI on Average
Average Open Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 18.45%
Abandoned Cart Emails Have an Average Open Rate of 45%
43% of E-Commerce Traffic comes from Organic Google Search
30 Percent of Online Consumers Have Posted Product Feedback Online
More eCommerce Strategy Stats
80% of Consumers Had a Better Perception of Retailers That Offered Mobile Coupons
Americans Spend 36% of their Shopping Budget Online
43% of E-Commerce Traffic comes from Organic Google Search
Nearly Half of American Small Businesses do not have a Website
Average Click-thru Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 4.6%
There Will Be More Than 3.7 Billion Email Users by the End of 2017
Younger People Spend More Time Shopping Online than Older People
22% of Online Retailers Still Don’t have a Mobile-Friendly Website