Do You Research Purchases Online First?
85 Percent of Consumers Conduct Online Research Before Making a Purchase Online
Statistic Info
Remember, the ability to research purchases is one of the key reasons people shop online instead of in-store.
The Key Takeaway: Provide shoppers with detailed and accurate product pages that answer any and every question shoppers may have.
Your product pages should have plenty of high-quality product images, descriptions, and specifications.
This will instill trust and help shoppers with their research.
More 2019 Stats
59% of 16-36 year-olds Head to Amazon Before Any Other E-Commerce Website
Conversion Rate Optimization (CRO) Tools Offer a 223% ROI on Average
But Removing the Navigation Menu can Increase Conversions by 100%
43% of E-Commerce Traffic comes from Organic Google Search
People are Searching Google for the Phrase “Conversion Rate Optimization” More than Ever Before
38% of People will Leave a Website if they find the Layout Unattractive
44% of Companies use A/B or Split Testing Software
Using Video on Landing Pages can Increase Conversion by 80%
About 58% of B2C Ecommerce Stores are Offering Paypal as an Alternate Form of Payment
The Number One Reason People Shop Online is Because They Can Shop 24/7
More eCommerce Strategy Stats
Nearly Half of American Small Businesses do not have a Website
Average E-Commerce Conversion Rates Vary from 2.8% to 4.5%
The Total Orders from Mobile Devices Ranges between 38% and 53%
20% of Google Searches on Mobile are Voice
400 Pixels from the Left Edge is the Area of Desktop Site Viewing Which Gets the Most Viewing Time
43% of E-Commerce Traffic comes from Organic Google Search
33% of B2C Ecommerce Website are also Conducting B2B Transactions