Average e-commerce conversion rates vary from 2.8% to 4.5%

Statistic Info

The average ecommerce conversion for desktop is at 3.83% The average ecommerce conversion for mobile is at 2.03% The average ecommerce conversion for tablet is at 3.84%

More 2019 Stats

But Removing the Navigation Menu can Increase Conversions by 100%

Mobile Ecommerce is Expected to Account for 67.2 Percent of Digital Sales in 2019

Landing Pages with Multiple Offers get 266% Fewer Leads than Single Offer Pages

Users who have a Negative Experience on a Mobile Website are 62 Percent Less Likely to Purchase from that Business in the Future

The Total Orders from Mobile Devices Ranges between 38% and 53%

51% of Consumers Trust Companies Who Make It Easy for Visitors to Contact the People behind the Company

The Number One Reason People Shop Online is Because They Can Shop 24/7

The Average Conversion Rate of a Facebook Ad is 9.21%

Using Video on Landing Pages can Increase Conversion by 80%

6% of Global B2C Online Stores have Implemented 3dSecure in their Checkout Process

More eCommerce Strategy Stats

400 Pixels from the Left Edge is the Area of Desktop Site Viewing Which Gets the Most Viewing Time

Mobile Ecommerce is Expected to Account for 67.2 Percent of Digital Sales in 2019

More than Three-Quarters of Online Shoppers Would Like their Orders Shipped the Same Day

The Average Conversion Rate in AdWords Across all Industries is 2.7% on the Search Network and 0.89% on the Display Network

Generation X Shop More Online Than Baby Boomers and Millennials

There Are More Than 254 Million Active PayPal Accounts in The World

Average Online Shopping Cart Abandonment Rate is 74%

59% of Customers Completed a Purchase on a Different Device to the One where it was Started

20% of Google Searches on Mobile are Voice

81% of Consumers Trust the Advice of Family and Friends Over Businesses