How Much Did You Buy on Cyber Monday?

Mobile Shopping Hit $2 Billion on Cyber Monday

Statistic Info

For years, we’ve been hearing about the importance of responsive design and mobile-friendly features. Many small business etailers remained unconvinced of the power of mobile users as buyers. This made some sense, as data often showed that most users were using mobile devices (i.e., smartphones) primarily for research, and then finalizing purchases on tablets or desktop computers.

This all changed during the past holiday season. On Cyber Monday 2017, mobile saw its first $2 billion day, claiming just under a third of the money spent online. According to Business Insider, smartphones accounted for 37.6 percent of retail visits on Cyber Monday, and 21 percent of the revenue. Smartphone conversion rates were up by roughly 10 percent.

More 2018 Stats

Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

79% of B2B Marketers Credit Email as the Most Effective Distribution Channel for Demand Gen Efforts

74% of Online Shoppers Rate Product Selection as Important During the Online Search Process

$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website

7 Top Converting Companies Spend More than 5% of their Budgets on Optimization

Users Who Click On Product Recommendations Lead to a Conversion Rate that is 5.5 Times Higher Than Nonclicking Users

4 in 10 Purchases are Made Using Only an Online Channel for Searching and Buying

In Q3 2018, Smartphones Accounted for 61 Percent of Retail Site Visits Worldwide

80% of Americans Have Made an Online Purchase in the Past Month

More eCommerce Strategy Stats

More than Three-Quarters of Online Shoppers Would Like their Orders Shipped the Same Day

Nearly Half (48 percent) of Online Shoppers Simply Head Straight to a Large Ecommerce Marketplace

A ReadyCloud Report Finds that 44% of Retail Internet Minutes were Spent Using a Smartphone Device

Average E-Commerce Conversion Rates Vary from 2.8% to 4.5%

Nearly Half of American Small Businesses do not have a Website

Mobile 500 Retailers Made Big Gains in 2017, Reporting a 68.5% Increase in Visits and Topping More than 3 Billion Logged Shopping Sessions

Amazon Reports that Echo Sales Increased by 700% in 2017 over 2016, and Competing Devices Proliferated

80% of Consumers Had a Better Perception of Retailers That Offered Mobile Coupons

Online Stores are Offering an Average of 3 Payment Methods at Checkout Including Digital Wallets

In Q3 2018, Smartphones Accounted for 61 Percent of Retail Site Visits Worldwide