Where do You Start Shopping Online?

Nearly Half (48 percent) of Online Shoppers Simply Head Straight to a Large Ecommerce Marketplace

Source
Oberlo

Year
2019

Statistic Info

These marketplaces have brand appeal.

Plus, many people already have existing accounts on large ecommerce marketplaces that they know and trust.

The Key Takeaway: Ecommerce brands must work hard to capture the attention of these shoppers, inspire them to visit their website, and then build trust.

More 2019 Stats

It’s Estimated that there will be 1.92 Billion Global Digital Buyers in 2019

Average E-Commerce Conversion Rates Vary from 2.8% to 4.5%

Users who have a Negative Experience on a Mobile Website are 62 Percent Less Likely to Purchase from that Business in the Future

60% of Online Shoppers Abandon Their Carts Because of Unexpected Extra Costs

38% of People will Leave a Website if they find the Layout Unattractive

An Inconvenient Returns Policy Deters 80% of Shoppers

23% Shoppers Added More Items to their Order at Checkout to Qualify for Free Shipping

30% of Consumers Say The Would Rather Buy from a Website They’ve Bought from Previously

People are Searching Google for the Phrase “Conversion Rate Optimization” More than Ever Before

People are Searching Google for the Phrase “Conversion Rate Optimization” More Than Ever Before

More eCommerce Strategy Stats

Longer Mobile Page Load Times Drastically Increase Bounces

Average Click-thru Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 4.6%

88% of Online Shoppers Will Use Webrooming to Find the Best Price

30% of Consumers Say The Would Rather Buy from a Website They’ve Bought from Previously

9% of Ecommerce Sites are Offering a Rewards Loyalty Program to Customers

There Are More Than 254 Million Active PayPal Accounts in The World

40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”

According to Nielson, 50% of Redeemed Mobile Coupons are Captured Directly from a Retailer’s Site by the Consumer

On Average, 52 Percent of Online Stores have Omnichannel Capabilities

80% of Respondents Said They Had Stopped Doing Business with a Company Because of a Poor Customer Experience