Online Stores are Offering an Average of 3 Payment Methods at Checkout Including Digital Wallets

Statistic Info

While it’s possible to get by with one safe and easy online payment method, many customers are starting to have the expectation of using their favorite payment methods on sites across the web.

With the growing popularity of services like PayPal, Square, and Apple Pay, customers are increasingly able to checkout on a variety of websites without having to spend time adding all their payment and address information for each purchase. Instead they only have to log into an account they use regularly, and in many cases may not even have to do that if their device remembers it.

That creates a more seamless and convenient experience for them—especially on mobile, where a growing number of online purchases are taking place. The more your visitors come to expect this kind of convenience, the less likely they are to bother with a website that makes them do more work.

More 2019 Stats

51% of Consumers Trust Companies Who Make It Easy for Visitors to Contact the People behind the Company

Users who have a Negative Experience on a Mobile Website are 62 Percent Less Likely to Purchase from that Business in the Future

80% of Respondents Said They Had Stopped Doing Business with a Company Because of a Poor Customer Experience

There Are More Than 254 Million Active PayPal Accounts in The World

43% of E-Commerce Traffic comes from Organic Google Search

Mobile Ecommerce is Expected to Account for 67.2 Percent of Digital Sales in 2019

81% of Consumers Trust the Advice of Family and Friends Over Businesses

The Average Conversion Rate in AdWords Across all Industries is 2.7% on the Search Network and 0.89% on the Display Network

44% of Companies use A/B or Split Testing Software

About 58% of B2C Ecommerce Stores are Offering Paypal as an Alternate Form of Payment

More eCommerce Strategy Stats

80% of Consumers Had a Better Perception of Retailers That Offered Mobile Coupons

A ReadyCloud Report Finds that 44% of Retail Internet Minutes were Spent Using a Smartphone Device

Average Open Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 18.45%

43% of E-Commerce Traffic comes from Organic Google Search

40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”

80% of Americans Have Made an Online Purchase in the Past Month

54% of Shoppers will Purchase Products Left in Shopping Carts if those Products are Subsequently Offered at a Lower Price

30 Percent of Online Consumers Have Posted Product Feedback Online

At the Average Abandonment Rate of 68%, Ecommerce Sites Could be Losing $3 Billion a Year, if not more

Americans Spend 64% of their Shopping Budget In-Store