Only 16% of Landing Pages don’t have Navigation Bars

Statistic Info

It’s quite simple — your homepage is created to represent your brand and all the services that come under the umbrella of this brand. So, it makes sense to promote multiple offers on your homepage, which is why having navigation links on your homepage is encouraged.

Your post-click landing page, on the other hand, is created not to represent the entirety of services you offer, it is a dedicated page that’s not connected to your website’s URL but is created to promote single offers independently. Navigation links on this page are not allowed.

More 2018 Stats

Amazon Reports that Echo Sales Increased by 700% in 2017 over 2016, and Competing Devices Proliferated

96% of Americans Have Made an Online Purchase in their Life

Micro-Influencers are Capable of Generating 22.2X Higher Conversion Rates than Other Types of Influencers

39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load

Online Stores That Have a Social Presence Have 32% More Sales on Average Than Online Stores that Don’t

47% of People Expect a Web Page to Load in 2 Seconds or Less

40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”

Peer-Created Content is the Least Likely to be Questioned. Overwhelmed Consumers Turn to Family, Peers, and Colleagues as the Most Trustworthy Content Sources

Organizations in Which Creativity is Highly Valued are 46% More Likely to Have Exceeded their 2017 Business Goals

48% of Users Say That if They Arrive on a Business Site That Isn’t Working Well on Mobile, They Take it as an Indication of the Business Simply Not Caring

More Conversion Optimization Stats

Businesses with over 40 Landing Pages Generated a Whopping 12 Times More Leads than those with 1-5 Landing Pages

On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing

Conversion Rate Optimization (CRO) Tools Offer a 223% ROI on Average

The Average Conversion Rate of Visitors Who Saw User Generated Content (UGC) is 161% Higher Than Those Who Didn’t

The Average Number of Form Fields on Landing Page Conversion Forms is 11

Only .25% of PPC Landing Pages Have a Video

Referrals Have the Highest Conversion Rates of all Customer Acquisition Channels at 3.74%

People are Searching Google for the Phrase “Conversion Rate Optimization” More than Ever Before

Imagescape Saw a 160% Increase in Submissions When They Decreased Form Fields from 11 to a Mere Four

61% of Companies Run Five or Fewer Landing Page Tests Per Month