Peer-Created Content is the Least Likely to be Questioned. Overwhelmed Consumers Turn to Family, Peers, and Colleagues as the Most Trustworthy Content Sources

Statistic Info

The content on your website matters to the user. They want to be able to find the information they need quickly and easily. Be strategic about where you place information. It’s not enough to just have it all on the page in one big column. You need to section out the content and guide the user through your story. This breaks the content into digestible pieces and allows the user to skim the page, giving them control over what content they interact with.

More 2018 Stats

Organizations in Which Creativity is Highly Valued are 46% More Likely to Have Exceeded their 2017 Business Goals

E-commerce sales account for just 8% of total retail sales in the US and 14% in the UK

Emails with a Single Call-to-Action Increased Sales 1617%

Only 16% of Landing Pages don’t have Navigation Bars

53% of Content Marketers Use Interactive Content in Lead Generation Efforts

There are Expected to be 600,000 Commercial Drones in use by 2018, and Almost Half of Americans would be Willing to Receive Deliveries by Drone

61% of Companies Run Five or Fewer Landing Page Tests Per Month

64% of B2B Marketers Generate Leads via LinkedIn

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

Some Online Shoppers Make Purchases From Social Media

More Design & Development Stats

Small retailers may see up to 30% higher mobile conversion rates compared to large retailers.

73% of Companies are Investing in Design to Differentiate Their Brands

47% of People Expect a Web Page to Load in 2 Seconds or Less

47% of Website Visitors Check Out a Company’s Products/Services Page Before Looking at any Other Sections of the Site

39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load

$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website

48% of Users Say That if They Arrive on a Business Site That Isn’t Working Well on Mobile, They Take it as an Indication of the Business Simply Not Caring

Given 15 Minutes to Consume Content, Two-Thirds of People Would Rather Read Something Beautifully Designed Than Something Plain

Organizations in Which Creativity is Highly Valued are 46% More Likely to Have Exceeded their 2017 Business Goals

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave