What is Your Conversion Rate?
People are Searching Google for the Phrase “Conversion Rate Optimization” More than Ever Before
Statistic Info
Conversion rate optimization is the holy grail of online business. An increase in your sales conversion rate from 1% to 2% has essentially doubled your revenue. No small feat.
This also explains why on an average; companies are spending as much as $2,000 a month on CRO tools.
More 2019 Stats
Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate
Men Spend 68% More Online Than Women
An Inconvenient Returns Policy Deters 80% of Shoppers
A Typical Website Conversion Rate is about 2.35% on Average
Average Click-thru Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 4.6%
38% of People will Leave a Website if they find the Layout Unattractive
Average E-Commerce Conversion Rates Vary from 2.8% to 4.5%
The Average Conversion Rate of a Facebook Ad is 9.21%
Generation X Shop More Online Than Baby Boomers and Millennials
More Conversion Optimization Stats
Imagescape Saw a 160% Increase in Submissions When They Decreased Form Fields from 11 to a Mere Four
Only .25% of PPC Landing Pages Have a Video
But Removing the Navigation Menu can Increase Conversions by 100%
The Average Number of Form Fields on Landing Page Conversion Forms is 11
Anchor Text CTAs (Clickable Text in a Hyperlink) Increase Conversion Rates by a Whooping 121%
61% of Companies Run Five or Fewer Landing Page Tests Per Month
Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs
Only About 22 Percent of Businesses are Satisfied with their Conversion Rates