Do You Use AdWords?

The Average Conversion Rate in AdWords Across all Industries is 2.7% on the Search Network and 0.89% on the Display Network

Source
WordStream

Year
2019

Topic
eCommerce Strategy

Statistic Info

WordStream: Online Advertising Made Easy

FIRST, ANALYZE

AdWords Performance Grader

Use our free tool to benchmark your current performance and see where you need to improve.

SECOND, OPTIMIZE

WordStream Advisor

Work faster and get better results from paid search, converting clicks to customers.

FINALLY, MAXIMIZE

60% More Leads

WordStream users convert 60% more leads while reducing their costs by 10%. We’ll show you how!

More eCommerce Strategy Stats

40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”

4 in 10 Purchases are Made Using Only an Online Channel for Searching and Buying

Online Stores are Offering an Average of 3 Payment Methods at Checkout Including Digital Wallets

59% of 16-36 year-olds Head to Amazon Before Any Other E-Commerce Website

Average Online Shopping Cart Abandonment Rate is 74%

There Will Be More Than 3.7 Billion Email Users by the End of 2017

38% of People will Leave a Website if they find the Layout Unattractive

At the Average Abandonment Rate of 68%, Ecommerce Sites Could be Losing $3 Billion a Year, if not more

59% of Customers Completed a Purchase on a Different Device to the One where it was Started

74% of Online Shoppers Rate Product Selection as Important During the Online Search Process