How many people bought online in 2017?
There Were 1.66 Billion Global Digital Buyers in 2017.
Statistic Info
Purchasing goods and services online has become a common practice among many people around the world. Some choose to make online purchases for convenience, others because of the competitive price offered by some e-commerce platforms. Digital buyers can also be influenced by a range of digital resources when shopping, such as brand emails and product reviews. Reasons to purchase aside, the number of digital buyers is on the rise.
More 2017 Stats
Most Companies Spend Less than 5% of Marketing Budgets on Conversion Optimization
66% of Marketers use Video in their Lead Nurturing Campaigns
55.5% of Respondents Planned on Upping their CRO Budgets in the Coming Year
On Average, Organizations Generate 1,877 Leads Per Month and 1,523 MQLs
Referrals Have the Highest Conversion Rates of all Customer Acquisition Channels at 3.74%
More eCommerce Market Stats
U.S. Retail Ecommerce Sales are Expected to Surpass 735 Billion by 2023
More Than 60 Million Businesses Have a Facebook Page
1.79 billion people worldwide are expected to buy goods and services online in 2018.
$1 in Every $3 of Monthly Discretionary Income is Spent Online
42% of U.S. Consumers Have Searched and Purchased Products or Services Online
Some Online Shoppers Make Purchases From Social Media
Email Marketing Contributes to 20% of Traffic Driving Ecommerce Sales
37% of Shoppers Use Social Media to Influence Their Purchases