Do You Spend Alot of Time Shopping Online?
Younger People Spend More Time Shopping Online than Older People
Statistic Info
Specifically:
- Millennials and Gen Xers spend six hours per week shopping online
- Baby Boomers spend four hours per week shopping online
- Seniors spend two and a half hours per week shopping online
This isn’t particularly surprising. However, it’s worth noting that different demographics interact with online commerce differently.
The Key Takeaway: It’s extremely important to have a clearly defined target market.
This will allow you to tailor every aspect of your customer experience to the needs and preferences of your ideal customers.
More 2019 Stats
400 Pixels from the Left Edge is the Area of Desktop Site Viewing Which Gets the Most Viewing Time
69 Percent of Shopping Carts are Abandoned
Nearly Half (48 percent) of Online Shoppers Simply Head Straight to a Large Ecommerce Marketplace
Generation X Shop More Online Than Baby Boomers and Millennials
The Average Conversion Rate of a Facebook Ad is 9.21%
The Average Number of Form Fields on Landing Page Conversion Forms is 11
PayPal Transactions have 70% Higher Checkout Conversion than Non-PayPal Transactions
26% of Shoppers are Likely to Share a Product on Social Media after Purchase
30% of Consumers Say The Would Rather Buy from a Website They’ve Bought from Previously
More eCommerce Strategy Stats
65% of Consumers Look Up Price Comparisons on Mobile While in a Physical Store
55% of Online Shoppers Tell Friends and Family When Dissatisfied with a Product or Company
96% of Americans Have Made an Online Purchase in their Life
33% of US Females Aged 18-34 Say They Would “Ideally Buy Everything Online”