Do You Care What a Website Looks Like?
48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business
Source
Blue Corona
Year
2018
Looks are important to users. Think about when you tour a new house or apartment? If it’s a dump and looks like it’s a couple decades behind the times, most people will move on to their next option. It’s not that this is the only thing that matters to users, but it’s what makes them feel comfortable and establishes some trust. Don’t think that you have to have all the bells and whistles you see on these big tech sites to make a connection with your user, but keep in mind that it is important that you consistently update your website to keep it in the best possible condition.
More 2018 Stats
48% of all Ecommerce Transactions Are From Repeat Customers
48 hours after a virtual sales call, buyers only retain 10% of what you talked about.
30% of Online Shoppers are Millennials are are Between 18 and 34 Years Old
B2C Companies that Leverage ‘Marketing Automation’ Have Seen Conversions as High as 50%
53% of Content Marketers Use Interactive Content in Lead Generation Efforts
34% of online shoppers are Gen Xers and are between 35 and 54 years old
80% of Consumers Had a Better Perception of Retailers That Offered Mobile Coupons
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