Do You Use Social Media?

37% of Shoppers Use Social Media to Influence Their Purchases

Source
Global Consumer Insights Survey 2018

Year
2018

Have you ever wondered what influences customers to buy online? Global Consumer Insights conducted a survey in 2018 to help highlight these influences. 34% rely on individual retailer websites, 32% use price comparison websites, and 11% use blogs.

More 2018 Stats

40% of Millennials Have Used Voice Search Before Making a Purchase Online, According to Studies

When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher

72% of Shoppers Return 10% or Less of Purchases

88% of Shoppers Characterize Detailed Product Content as Being Extremely Important to their Purchasing Decisions

Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs

74% of Online Shoppers Rate Product Selection as Important During the Online Search Process

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

Emails with a Single Call-to-Action Increased Clicks 371%

According to Nielson, 50% of Redeemed Mobile Coupons are Captured Directly from a Retailer’s Site by the Consumer

48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business

More Stats

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