Do you think Testing is Challenging?

8 out of 10 or 82% of Marketers Say Knowing How to Test Effectively is “Somewhat” or “Very Challenging”

Source
Adobe

Topic
Conversion Optimization

Year
2018

To understand why it’s so, you need to introspect. Do you have a documented CRO strategy? Do the conversion rate optimizers have enough experience or intent to turn tables in your favor? Are you running ‘ample’ number of tests? Do you have all the necessary CRO tools? Even one of these factors could compound your ‘difficulty’ in boosting conversions.

More 2018 Stats

96% of Americans Have Made an Online Purchase in their Life

Responsive Design Integrates Social Media

79% of Marketers Already Using Interactive Content Plan to Increase Their Use in the Next 12 Months

Email Marketing Contributes to 20% of Traffic Driving Ecommerce Sales

Online Stores That Have a Social Presence Have 32% More Sales on Average Than Online Stores that Don’t

33% of US Females Aged 18-34 Say They Would “Ideally Buy Everything Online”

Only About 22 Percent of Businesses are Satisfied With Their Conversion Rates

73% of Companies are Investing in Design to Differentiate Their Brands

U.S. Retail Ecommerce Sales are Expected to Surpass 735 Billion by 2023

Most Midsize to Large Organizations Average Less than 5,000 Marketing Qualified Leads (MQLs) Per Month

More Conversion Optimization Stats

Referrals Have the Highest Conversion Rates of all Customer Acquisition Channels at 3.74%

Anchor Text CTAs (Clickable Text in a Hyperlink) Increase Conversion Rates by a Whooping 121%

Businesses with over 40 Landing Pages Generated a Whopping 12 Times More Leads than those with 1-5 Landing Pages

Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate

Conversion Rate Optimization (CRO) Tools Offer a 223% ROI on Average

55.5% of Respondents Planned on Upping their CRO Budgets in the Coming Year

Landing Pages with Multiple Offers get 266% Fewer Leads than Single Offer Pages

On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing

Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs

For Every $92 Spent Acquiring Customers, only $1 is Spent Converting Them

Ready to reinvent your sales process and tools?

One quick call and we'll share our approach - no pressure.

Schedule your demo