Do you Hate Giving your Age Online?
When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher
I found that landing pages that asked users for their age tended to have much lower conversion rates than pages that did not.
I then analyzed pages that asked for telephone numbers (or suggested that the user would be called).
I found that pages referring to telephone numbers or calling had lower conversion rates than pages that did not.
Lastly I examined pages that asked users for geographic information.
More 2018 Stats
As of Q2 2018, 2.86 Percent of E-Commerce Website Visits Converted into Purchases
39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load
88% of Online Shoppers Will Use Webrooming to Find the Best Price
40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”
79% of Customers Order Online Via a Mobile Device
30% of Demand Generation Professionals Say that Pipeline Influence is their Top Indicator
E-Commerce Sales Accounted for 11.9% of All Retail Sales Worldwide
More Conversion Optimization Stats
44% of Companies use A/B or Split Testing Software
But Removing the Navigation Menu can Increase Conversions by 100%
Conversion Rate Optimization (CRO) Tools Offer a 223% ROI on Average
Anchor Text CTAs (Clickable Text in a Hyperlink) Increase Conversion Rates by a Whooping 121%
Only 60% of sales reps meet quota
Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate
Only About 22 Percent of Businesses are Satisfied With Their Conversion Rates
The Average Number of Form Fields on Landing Page Conversion Forms is 11
People are Searching Google for the Phrase “Conversion Rate Optimization” More Than Ever Before
85 Percent of Consumers Conduct Online Research Before Making a Purchase Online
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