Do You Research Purchases Online First?
85 Percent of Consumers Conduct Online Research Before Making a Purchase Online
Remember, the ability to research purchases is one of the key reasons people shop online instead of in-store.
The Key Takeaway: Provide shoppers with detailed and accurate product pages that answer any and every question shoppers may have.
Your product pages should have plenty of high-quality product images, descriptions, and specifications.
This will instill trust and help shoppers with their research.
More 2019 Stats
Average Open Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 18.45%
Conversion Rate Optimization (CRO) Tools Offer a 223% ROI on Average
The Average Conversion Rate of a Facebook Ad is 9.21%
69 Percent of Shopping Carts are Abandoned
Companies see a 55% Increase in Leads when Increasing their Number of Landing Pages from 10 to 15
44% of Companies use A/B or Split Testing Software
It’s Estimated that there will be 1.92 Billion Global Digital Buyers in 2019
PayPal Transactions have 70% Higher Checkout Conversion than Non-PayPal Transactions
More eCommerce Strategy Stats
96% of Americans Have Made an Online Purchase in their Life
Apple Pay Orders have a 1.8% Transaction Share on B2C Websites Accepting Apple Pay at Checkout
Average E-Commerce Conversion Rates Vary from 2.8% to 4.5%
69 Percent of Shopping Carts are Abandoned
As of Q2 2018, 2.86 Percent of E-Commerce Website Visits Converted into Purchases
Mobile Ecommerce is Expected to Account for 67.2 Percent of Digital Sales in 2019
It’s Estimated that there will be 1.92 Billion Global Digital Buyers in 2019
Abandoned Cart Emails Have an Average Open Rate of 45%
74% of Online Shoppers Rate Product Selection as Important During the Online Search Process
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