What is Your Conversion Rate?

People are Searching Google for the Phrase “Conversion Rate Optimization” More than Ever Before


Conversion Optimization


Conversion rate optimization is the holy grail of online business. An increase in your sales conversion rate from 1% to 2% has essentially doubled your revenue. No small feat.

This also explains why on an average; companies are spending as much as $2,000 a month on CRO tools.

More 2019 Stats

There Are More Than 254 Million Active PayPal Accounts in The World

On Average, 52 Percent of Online Stores have Omnichannel Capabilities

Cyber Monday Emails Generated 53 Percent Higher Conversion Rate than Black Friday Emails

33% of B2C Ecommerce Website are also Conducting B2B Transactions

The Number One Reason People Shop Online is Because They Can Shop 24/7

Only 15 percent of sales calls add enough value, according to executives surveyed.

Conversion Rate Optimization (CRO) Tools Offer a 223% ROI on Average

Apple Pay Orders have a 1.8% Transaction Share on B2C Websites Accepting Apple Pay at Checkout

24% of salespeople reported that they majored in business in college

69 Percent of Shopping Carts are Abandoned

More Conversion Optimization Stats

When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher

Using Video on Landing Pages can Increase Conversion by 80%

Businesses with over 40 Landing Pages Generated a Whopping 12 Times More Leads than those with 1-5 Landing Pages

Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate

Referrals Have the Highest Conversion Rates of all Customer Acquisition Channels at 3.74%

55.5% of Respondents Planned on Upping their CRO Budgets in the Coming Year

The Average Number of Form Fields on Landing Page Conversion Forms is 11

68% of Small Businesses Don’t have a Documented CRO Strategy

44% of Companies use A/B or Split Testing Software

Only About 22 Percent of Businesses are Satisfied With Their Conversion Rates

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