What is Your Conversion Rate?

People are Searching Google for the Phrase “Conversion Rate Optimization” More than Ever Before


Conversion Optimization


Conversion rate optimization is the holy grail of online business. An increase in your sales conversion rate from 1% to 2% has essentially doubled your revenue. No small feat.

This also explains why on an average; companies are spending as much as $2,000 a month on CRO tools.

More 2019 Stats

Online Stores are Offering an Average of 3 Payment Methods at Checkout Including Digital Wallets

44% of People go Directly to Amazon to Start their Product Searches, Compared to 34% who use Search Engines like Google, Bing, and Yahoo to Search for Products

8% of Online Shoppers Engage in a Live Chat Conversation before Placing an Order

81% of Shoppers Research their Product Online before Purchasing

60 percent of deals in the pipeline are lost to “no decision” rather than to competitors.

On Average, 52 Percent of Online Stores have Omnichannel Capabilities

Mobile Ecommerce is Expected to Account for 67.2 Percent of Digital Sales in 2019

Using Video on Landing Pages can Increase Conversion by 80%

9% of Ecommerce Sites are Offering a Rewards Loyalty Program to Customers

Businesses with over 40 Landing Pages Generated a Whopping 12 Times More Leads than those with 1-5 Landing Pages

More Conversion Optimization Stats

Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate

Engagement Lost During the Body of a Video (96% of the video) is the Same Lost During the Nose (the first 2% of the video)

But Removing the Navigation Menu can Increase Conversions by 100%

96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate

Using Video on Landing Pages can Increase Conversion by 80%

B2C Companies that Leverage ‘Marketing Automation’ Have Seen Conversions as High as 50%

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

Only About 22 Percent of Businesses are Satisfied with their Conversion Rates

68% of Small Businesses Don’t have a Documented CRO Strategy

Add a Beard to Your Models to Increase in Cart Adds by 49%

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