What is Your Conversion Rate?
People are Searching Google for the Phrase “Conversion Rate Optimization” More than Ever Before
Conversion rate optimization is the holy grail of online business. An increase in your sales conversion rate from 1% to 2% has essentially doubled your revenue. No small feat.
This also explains why on an average; companies are spending as much as $2,000 a month on CRO tools.
More 2019 Stats
Online Stores are Offering an Average of 3 Payment Methods at Checkout Including Digital Wallets
8% of Online Shoppers Engage in a Live Chat Conversation before Placing an Order
81% of Shoppers Research their Product Online before Purchasing
60 percent of deals in the pipeline are lost to “no decision” rather than to competitors.
On Average, 52 Percent of Online Stores have Omnichannel Capabilities
Mobile Ecommerce is Expected to Account for 67.2 Percent of Digital Sales in 2019
Using Video on Landing Pages can Increase Conversion by 80%
9% of Ecommerce Sites are Offering a Rewards Loyalty Program to Customers
More Conversion Optimization Stats
Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate
But Removing the Navigation Menu can Increase Conversions by 100%
96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate
Using Video on Landing Pages can Increase Conversion by 80%
B2C Companies that Leverage ‘Marketing Automation’ Have Seen Conversions as High as 50%
Only About 22 Percent of Businesses are Satisfied with their Conversion Rates
68% of Small Businesses Don’t have a Documented CRO Strategy
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