Do Many People Really Use PayPal?
There Are More Than 254 Million Active PayPal Accounts in The World
This is a 15 percent year-on-year growth compared to 220 million in 2017.
With PayPal, prospects can buy products online without having to pull out their credit card which simplifies the checkout process.
The quicker and easier a prospect can go through your checkout, the more likely they are to complete their purchase.
But this doesn’t mean credit card payments are dead.
In fact, 42% of online shoppers prefer to pay with their credit card.
Giving visitors multiple payment options will increase conversion rates, and reduce cart abandonment.
Takeaway: Survey your customers and find out what their preferred payment options are. The more relevant options you offer, the more money you stand to make.
More 2019 Stats
It’s Estimated that there will be 1.92 Billion Global Digital Buyers in 2019
The Average Order Value of B2C Online Order is $52
Longer Mobile Page Load Times Drastically Increase Bounces
The Average Number of Form Fields on Landing Page Conversion Forms is 11
Generation X Shop More Online Than Baby Boomers and Millennials
Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate
81% of Shoppers Research their Product Online before Purchasing
People are Searching Google for the Phrase “Conversion Rate Optimization” More Than Ever Before
More eCommerce Strategy Stats
81% of Consumers Trust the Advice of Family and Friends Over Businesses
As of Q2 2018, 2.86 Percent of E-Commerce Website Visits Converted into Purchases
Average E-Commerce Conversion Rates Vary from 2.8% to 4.5%
33% of US Females Aged 18-34 Say They Would “Ideally Buy Everything Online”
Men Spend 68% More Online Than Women
9% of Ecommerce Sites are Offering a Rewards Loyalty Program to Customers
58% of the Top 1000 US Online Retailers Send Welcome Emails
38% of People will Leave a Website if they find the Layout Unattractive
Americans Spend 36% of their Shopping Budget Online
33% of B2C Ecommerce Website are also Conducting B2B Transactions
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