Would You Shop Online without Your Cell Phone?

22% of online retailers still don’t have a mobile-friendly website



The way people purchase online is changing. Consumers can turn to review sites and see customer ratings with the click of a button. Vendor and price comparisons are just a Google search away. And with search engines aiming to offer more personalized results, locality is more important than ever.

But of the myriad of changes in online purchasing patterns, none is as important for eCommerce as mobile search. The statistics are illuminating:

  • 66% of smartphone owners in Canada access the Internet every day on their device, and most never leave home without it
  • 89% of users search for local information on their phone, with 88% performing some sort of action as a result, such as making a purchase
  • 77% of mobile users have researched a product or service on their device
  • 27% of mobile users have made a purchase on their phone

More 2019 Stats

Mobile Traffic Represents 53% of all Ecommerce Traffic

Cyber Monday Emails Generated 53 Percent Higher Conversion Rate than Black Friday Emails

Average Online Shopping Cart Abandonment Rate is 74%

Average E-Commerce Conversion Rates Vary from 2.8% to 4.5%

Apple Pay Orders have a 1.8% Transaction Share on B2C Websites Accepting Apple Pay at Checkout

33% of B2C Ecommerce Website are also Conducting B2B Transactions

Mobile Ecommerce is Expected to Account for 67.2 Percent of Digital Sales in 2019

44% of Companies use A/B or Split Testing Software

26% of Shoppers are Likely to Share a Product on Social Media after Purchase

43% of E-Commerce Traffic comes from Organic Google Search

More Stats

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