Do You Hate Unexpected Shipping Costs?

28% shoppers abandon carts because of unexpected shipping costs

Source
VWO

Year
2019

Declaring the shipping cost upfront andoffering a guest checkout option reduces cart abandonments, as these are the two main reasons why shoppers abandon an online purchase.

“Abandoned carts represent significant lost revenue for merchants -as many as 70% of carts are abandoned. We coach our clients on three key ways to reduce abandoned carts:

1) Add interactive tools to aid purchase decisions.

2) Improve search functionality.

3) Provide shipping policies and estimations as early as possible in the checkout process.If carts do get abandoned, using recovery tools to remarket can yield great upside. Online stores that implement the right tools and take a thoughtful approach to the customer experience, can dramatically boost conversions from abandoned carts to sales.”

More 2019 Stats

81% of Consumers Trust the Advice of Family and Friends Over Businesses

Today, 97% of consumers go online to research products and services.

17% of salespeople did not attend college

44% of Companies use A/B or Split Testing Software

The Average Conversion Rate of a Facebook Ad is 9.21%

Generation X Shop More Online Than Baby Boomers and Millennials

People are Searching Google for the Phrase “Conversion Rate Optimization” More Than Ever Before

Users who have a Negative Experience on a Mobile Website are 62 Percent Less Likely to Purchase from that Business in the Future

80% of Respondents Said They Had Stopped Doing Business with a Company Because of a Poor Customer Experience

38% of People will Leave a Website if they find the Layout Unattractive

More Stats

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