Do You Like To Return Things

An Inconvenient returns policy deters 80% of shoppers

Ready Cloud

eCommerce Strategy


Online product returns are not the nightmare that they’ve been painted out to be for e-retailers. No longer should they be viewed as a costly addition to the bottom line or a logistical maelstrom. In fact, they should be viewed as quite the opposite: A way to better connect with customers, remarket to them and improve loyalty, retention and long term sales.

As of early 2015, emarketer report had pegged e-commerce to be a $1.5 trillion dollar international business. Fast-forward to the present day, and experts are predicting that e-commerce will have grown into a much larger beast, accounting for nearly $2 trillion in annual revenue.

The truth is that online retail returns and e-commerce go hand-in-hand. Customers will return items that they buy from time to time, and the e-retailers that do not accommodate these consumers and simplify the process stand to lose out on future sales and growth opportunities.

More 2019 Stats

Users who have a Negative Experience on a Mobile Website are 62 Percent Less Likely to Purchase from that Business in the Future

60% of Online Shoppers Abandon Their Carts Because of Unexpected Extra Costs

The Average Conversion Rate in AdWords Across all Industries is 2.7% on the Search Network and 0.89% on the Display Network

80% of Respondents Said They Had Stopped Doing Business with a Company Because of a Poor Customer Experience

The Number One Reason People Shop Online is Because They Can Shop 24/7

Today, 97% of consumers go online to research products and services.

In 2019, Ecommerce Sales are Expected to Account for 13.7 Percent of Retail Sales Worldwide

65 Percent of Shoppers Look up Price Comparisons on their Mobile Device While in a Physical Store

65% of Consumers Look Up Price Comparisons on Mobile While in a Physical Store

Apple Pay Orders have a 1.8% Transaction Share on B2C Websites Accepting Apple Pay at Checkout

More eCommerce Strategy Stats

On Average, 52 Percent of Online Stores have Omnichannel Capabilities

Generation X Shop More Online Than Baby Boomers and Millennials

Longer Mobile Page Load Times Drastically Increase Bounces

81% of Shoppers Research their Product Online before Purchasing

Cyber Monday Emails Generated 53 Percent Higher Conversion Rate than Black Friday Emails

According to Nielson, 50% of Redeemed Mobile Coupons are Captured Directly from a Retailer’s Site by the Consumer

96% of Americans Have Made an Online Purchase in their Life

Average Online Shopping Cart Abandonment Rate is 74%

9% of Ecommerce Sites are Offering a Rewards Loyalty Program to Customers

Men Spend 68% More Online Than Women

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