Do you ask for Referrals?

Referrals Have the Highest Conversion Rates of all Customer Acquisition Channels at 3.74%

Consider Koodo’s referral programme. They were able to reduce their customer acquisition cost by 167% and got 75,000 new customers within two years. Their success speaks for itself. Here is another encouraging stat – referred customers bring profits as high as 25%! Perhaps, you should give referral apps like ReferralCandy a shot? Or, if budget permits you could hire specialists.

More 2017 Stats

There Will Be More Than 3.7 Billion Email Users by the End of 2017

7% of companies respond within five minutes of a prospect’s form submission while 50% don’t even respond until five business days later

Most Companies Spend Less than 5% of Marketing Budgets on Conversion Optimization

Organizations With Revenues Under $500 Million Have a Mean Cost Per Lead of Roughly $180; Companies With Revenues Above $500 Million Spend More Than Double That, at Roughly $430 Per Lead

Marketers are Now Experimenting with Buyer Engagement through Formats other than Form Fills: Thought Leadership (65%)

55.5% of Respondents Planned on Upping their CRO Budgets in the Coming Year

Imagescape Saw a 160% Increase in Submissions When They Decreased Form Fields from 11 to a Mere Four

Bundled Nurturing Content Within a Resource Hub (Instead of Multiple Emails) Produced a 3X Increase in Lead to Pipeline Ratio

The Average Conversion Rate of Visitors Who Saw User Generated Content (UGC) is 161% Higher Than Those Who Didn’t

Cost Per Lead Ranges from $150 to $350 on Average, with Larger Companies Paying Higher Costs Per Lead

More Conversion Optimization Stats

There is a 70% greater likelihood of converting re-targeted visitors vs. those who are not

96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate

Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs

A Typical Website Conversion Rate is about 2.35% on Average

68% of Small Businesses Don’t have a Documented CRO Strategy

7 Top Converting Companies Spend More than 5% of their Budgets on Optimization

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

55.5% of Respondents Planned on Upping their CRO Budgets in the Coming Year

People are Searching Google for the Phrase “Conversion Rate Optimization” More Than Ever Before

On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing

Ready to reinvent your sales process and tools?

One quick call and we'll share our approach - no pressure.

Schedule your demo