Where do You Start Shopping Online?

Nearly Half (48 percent) of Online Shoppers Simply Head Straight to a Large Ecommerce Marketplace

Source
Oberlo

Topic
eCommerce Strategy

Year
2019

These marketplaces have brand appeal.

Plus, many people already have existing accounts on large ecommerce marketplaces that they know and trust.

The Key Takeaway: Ecommerce brands must work hard to capture the attention of these shoppers, inspire them to visit their website, and then build trust.

More 2019 Stats

It’s Estimated that there will be 1.92 Billion Global Digital Buyers in 2019

Longer Mobile Page Load Times Drastically Increase Bounces

In 2019, Ecommerce Sales are Expected to Account for 13.7 Percent of Retail Sales Worldwide

65% of Consumers Look Up Price Comparisons on Mobile While in a Physical Store

People are Searching Google for the Phrase “Conversion Rate Optimization” More than Ever Before

60% of Online Shoppers Abandon Their Carts Because of Unexpected Extra Costs

There Are More Than 254 Million Active PayPal Accounts in The World

Mobile Ecommerce is Expected to Account for 67.2 Percent of Digital Sales in 2019

28% Shoppers Abandon Carts because of Unexpected Shipping Costs

On Average, 52 Percent of Online Stores have Omnichannel Capabilities

More eCommerce Strategy Stats

69% of B2B Businesses Say They Expect to Stop Printing Catalogs Within Five Years

85 Percent of Consumers Conduct Online Research Before Making a Purchase Online

33% of US Females Aged 18-34 Say They Would “Ideally Buy Everything Online”

There Will Be More Than 3.7 Billion Email Users by the End of 2017

50% of Total eCommerce Revenue Comes from Mobile

Average Click-thru Rate of Newsletter Campaigns from Ecommerce Stores to Customers is 4.6%

The Average Conversion Rate in AdWords Across all Industries is 2.7% on the Search Network and 0.89% on the Display Network

33% of B2C Ecommerce Website are also Conducting B2B Transactions

Abandoned Cart Emails Sent within 20 Minutes Have an Average Conversion rate of 5.2%

Users who have a Negative Experience on a Mobile Website are 62 Percent Less Likely to Purchase from that Business in the Future

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