Where do You Start Shopping Online?

Nearly Half (48 percent) of Online Shoppers Simply Head Straight to a Large Ecommerce Marketplace

Source
Oberlo

Year
2019

These marketplaces have brand appeal.

Plus, many people already have existing accounts on large ecommerce marketplaces that they know and trust.

The Key Takeaway: Ecommerce brands must work hard to capture the attention of these shoppers, inspire them to visit their website, and then build trust.

More 2019 Stats

People are Searching Google for the Phrase “Conversion Rate Optimization” More than Ever Before

The Number One Reason People Shop Online is Because They Can Shop 24/7

65 Percent of Shoppers Look up Price Comparisons on their Mobile Device While in a Physical Store

Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate

Generation X Shop More Online Than Baby Boomers and Millennials

80% of Respondents Said They Had Stopped Doing Business with a Company Because of a Poor Customer Experience

Only 10 percent of executive customers said sales calls provide enough value to warrant the time they spent on them.

Conversion Rate Optimization (CRO) Tools Offer a 223% ROI on Average

But Removing the Navigation Menu can Increase Conversions by 100%

44% of Companies use A/B or Split Testing Software

More Stats

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