How Likely Are You To Abandon Your Cart?
Abandoned Cart Emails Sent within 20 Minutes Have an Average Conversion rate of 5.2%
The timing of your abandoned cart email has a great effect on conversion rates.
Emails sent within an hour have an average conversion rate of 4.5%, while emails sent more than 24 hours after cart abandonment only converts at an average of 2.6%.
Consumers are constantly bombarded with promotional material, and that makes it harder for marketers to stay top of mind with prospects.
That’s why it’s important to send your abandoned cart emails directly after a prospect abandons their cart, to ensure your brand is still top of mind when they receive the email.
Takeaway: Automate your abandoned cart emails and trigger them to go out within 20 minutes after a prospect abandons their cart. Make sure to include the cart items in the email and include multiple calls-to-action to go back to the cart.
More 2019 Stats
69 Percent of Shopping Carts are Abandoned
28% Shoppers Abandon Carts because of Unexpected Shipping Costs
65 Percent of Shoppers Look up Price Comparisons on their Mobile Device While in a Physical Store
81% of Consumers Trust the Advice of Family and Friends Over Businesses
26% of Shoppers are Likely to Share a Product on Social Media after Purchase
Pages that Rank First on Google Search Results on Desktop have a 34.36% Click-Through Rate
Generation X Shop More Online Than Baby Boomers and Millennials
38% of People will Leave a Website if they find the Layout Unattractive
60 percent of deals in the pipeline are lost to “no decision” rather than to competitors.
More eCommerce Strategy Stats
The Average Order Value of B2C Online Order is $52
Mobile Traffic Represents 53% of all Ecommerce Traffic
40% of Millennials Have Used Voice Search Before Making a Purchase Online, According to Studies
9% of Ecommerce Sites are Offering a Rewards Loyalty Program to Customers
Men Spend 68% More Online Than Women
PayPal Transactions have 70% Higher Checkout Conversion than Non-PayPal Transactions
On Average, 52 Percent of Online Stores have Omnichannel Capabilities
Younger People Spend More Time Shopping Online than Older People
Ready to reinvent your sales process and tools?
One quick call and we'll share our approach - no pressure.
Schedule your demo