Will You Reorder After an Abandoned Cart Email?
Abandoned Cart Emails Have an Average Open Rate of 45%
If you’ve ever left a checkout before completing an order it’s likely you received an abandoned cart email.
If you did, you know its goal is to help you overcome objections and become a customer.
In fact, the average revenue per abandoned cart email is $5.64, compared to only $0.02 for promotional emails, and $0.18 per welcome email you send.
So, there’s a lot of money to be made here.
Takeaway: There’s a reason we add items to our cart—and a reason why we chose not to buy. If you can identify these two reasons with your prospects, you’re already well on your way to writing the perfect recovery email.
More 2019 Stats
33% of B2C Ecommerce Website are also Conducting B2B Transactions
Personalizing email subject lines leads to a 22% increase in open rate
Apple Pay Orders have a 1.8% Transaction Share on B2C Websites Accepting Apple Pay at Checkout
26% of Shoppers are Likely to Share a Product on Social Media after Purchase
60% of deals in the pipeline are lost to “no decision” rather than to competitors.
Only 15 percent of sales calls add enough value, according to executives surveyed.
81% of Shoppers Research their Product Online before Purchasing
Companies see a 55% Increase in Leads when Increasing their Number of Landing Pages from 10 to 15
But Removing the Navigation Menu can Increase Conversions by 100%
More Stats
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