Will You Reorder After an Abandoned Cart Email?

Abandoned Cart Emails Have an Average Open Rate of 45%

Source
Moosend

Year
2019

If you’ve ever left a checkout before completing an order it’s likely you received an abandoned cart email.

If you did, you know its goal is to help you overcome objections and become a customer.

In fact, the average revenue per abandoned cart email is $5.64, compared to only $0.02 for promotional emails, and $0.18 per welcome email you send.

So, there’s a lot of money to be made here.

Takeaway: There’s a reason we add items to our cart—and a reason why we chose not to buy. If you can identify these two reasons with your prospects, you’re already well on your way to writing the perfect recovery email.

More 2019 Stats

The Average Conversion Rate of a Facebook Ad is 9.21%

8% of Online Shoppers Engage in a Live Chat Conversation before Placing an Order

Online Stores are Offering an Average of 3 Payment Methods at Checkout Including Digital Wallets

81% of Consumers Trust the Advice of Family and Friends Over Businesses

Mobile Ecommerce is Expected to Account for 67.2 Percent of Digital Sales in 2019

Users who have a Negative Experience on a Mobile Website are 62 Percent Less Likely to Purchase from that Business in the Future

65% of Consumers Look Up Price Comparisons on Mobile While in a Physical Store

80% of Respondents Said They Had Stopped Doing Business with a Company Because of a Poor Customer Experience

65 Percent of Shoppers Look up Price Comparisons on their Mobile Device While in a Physical Store

Companies see a 55% Increase in Leads when Increasing their Number of Landing Pages from 10 to 15

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