What is Segmentation?

96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate

The reason segmentation works is because you can then target your prospects based on the buyer’s persona they fit in. It starts with sending them content or offers that will engage them the most and bring them one step closer to converting.

More 2018 Stats

80% of Consumers Had a Better Perception of Retailers That Offered Mobile Coupons

Emails with a Single Call-to-Action Increased Clicks 371%

70% of sales professionals are most active on LinkedIn compared to other social media

When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher

As of Q2 2018, 2.86 Percent of E-Commerce Website Visits Converted into Purchases

Add a Beard to Your Models to Increase in Cart Adds by 49%

Users Who Click On Product Recommendations Lead to a Conversion Rate that is 5.5 Times Higher Than Nonclicking Users

33% of US Females Aged 18-34 Say They Would “Ideally Buy Everything Online”

79% of Customers Order Online Via a Mobile Device

40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”

More Conversion Optimization Stats

85 Percent of Consumers Conduct Online Research Before Making a Purchase Online

Companies see a 55% Increase in Leads when Increasing their Number of Landing Pages from 10 to 15

8 out of 10 or 82% of Marketers Say Knowing How to Test Effectively is “Somewhat” or “Very Challenging”

A Typical Website Conversion Rate is about 2.35% on Average

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

Referrals Have the Highest Conversion Rates of all Customer Acquisition Channels at 3.74%

Only About 22 Percent of Businesses are Satisfied With Their Conversion Rates

Imagescape Saw a 160% Increase in Submissions When They Decreased Form Fields from 11 to a Mere Four

Anchor Text CTAs (Clickable Text in a Hyperlink) Increase Conversion Rates by a Whooping 121%

Using Video on Landing Pages can Increase Conversion by 80%

Ready to reinvent your sales process and tools?

One quick call and we'll share our approach - no pressure.

Schedule your demo