Are You a Millenial That Shops Online?

30% of Online Shoppers are Millennials are are Between 18 and 34 Years Old

Source
Verto Analytics

Year
2018

According to Verto Analytics data, the vast majority of consumers who shop online are, unsurprisingly, under the age of 75: 95% of online shoppers are between the ages of 18-74. Millennials (those between the ages of 18-34) are slightly underrepresented, accounting for only 30% of the online shopping population. Meanwhile, members of GenX (ages 35-54) account for 34% of the online shopping population, trailed by Boomers (ages 55-74), who are 31% of the online shopping population.

More 2018 Stats

Only About 22 Percent of Businesses are Satisfied With Their Conversion Rates

48 hours after a virtual sales call, buyers only retain 10% of what you talked about.

According to Nielson, 50% of Redeemed Mobile Coupons are Captured Directly from a Retailer’s Site by the Consumer

As of Q2 2018, 2.86 Percent of E-Commerce Website Visits Converted into Purchases

54% of Shoppers will Purchase Products Left in Shopping Carts if those Products are Subsequently Offered at a Lower Price

Micro-Influencers are Capable of Generating 22.2X Higher Conversion Rates than Other Types of Influencers

74% of Online Shoppers Rate Product Selection as Important During the Online Search Process

40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”

72% of Shoppers Return 10% or Less of Purchases

40% of Millennials Have Used Voice Search Before Making a Purchase Online, According to Studies

More Stats

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