Do You Like Lower Prices?
54% of Shoppers will Purchase Products Left in Shopping Carts if those Products are Subsequently Offered at a Lower Price
Source
Neil Patel
Year
2018
Discounts will win back your customers.
The Statistic: 54% of shoppers will purchase products left in shopping carts, if those products are offered at a lower price.
Most shoppers are willing to spring for a bargain. If you drop the price on items in their shopping cart, they’re way more likely to buy.
What needs to change: Offer lower prices.
Price is one of your bargaining chips. If you can negotiate the price to gain a sale, then do it. The statistics back you up. You’ll get more than half of shoppers to complete a purchase by just retargeting and shaving a few bucks of their order.
More 2018 Stats
Americans Spend 36% of their Shopping Budget Online
79% of Marketers Already Using Interactive Content Plan to Increase Their Use in the Next 12 Months
Email Marketing Contributes to 20% of Traffic Driving Ecommerce Sales
7 Top Converting Companies Spend More than 5% of their Budgets on Optimization
Emails with a Single Call-to-Action Increased Clicks 371%
Gmail is the Most Popular Email Platform, Commanding 46.77% of the Marketshare
48 hours after a virtual sales call, buyers only retain 10% of what you talked about.
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