Do You Look at the Product Page on a Website First?

47% of Website Visitors Check Out a Company’s Products/Services Page Before Looking at any Other Sections of the Site

The content on your website matters to the user. They want to be able to find the information they need quickly and easily. Be strategic about where you place information. It’s not enough to just have it all on the page in one big column. You need to section out the content and guide the user through your story. This breaks the content into digestible pieces and allows the user to skim the page, giving them control over what content they interact with.

More 2018 Stats

Add a Beard to Your Models to Increase in Cart Adds by 49%

On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing

Users Who Click On Product Recommendations Lead to a Conversion Rate that is 5.5 Times Higher Than Nonclicking Users

96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate

$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website

Lack of Resources (Staff, Funding, Time) is the Biggest Obstacle for 61% of Marketers Working on B2B Lead Generation

7 Top Converting Companies Spend More than 5% of their Budgets on Optimization

Anchor Text CTAs (Clickable Text in a Hyperlink) Increase Conversion Rates by a Whooping 121%

42% of Lead Gen Professionals Consider Lack of Quality Data a Major Challenge Around Quality Lead Generation

58% of the Top 1000 US Online Retailers Send Welcome Emails

More Design & Development Stats

$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website

39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load

Given 15 Minutes to Consume Content, Two-Thirds of People Would Rather Read Something Beautifully Designed Than Something Plain

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

73% of Companies are Investing in Design to Differentiate Their Brands

48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business

Once on a Company’s Homepage, 64% of Visitors Want to See The Company’s Contact Information

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