Do You Look at the Product Page on a Website First?
47% of Website Visitors Check Out a Company’s Products/Services Page Before Looking at any Other Sections of the Site
The content on your website matters to the user. They want to be able to find the information they need quickly and easily. Be strategic about where you place information. It’s not enough to just have it all on the page in one big column. You need to section out the content and guide the user through your story. This breaks the content into digestible pieces and allows the user to skim the page, giving them control over what content they interact with.
More 2018 Stats
Emails with a Single Call-to-Action Increased Clicks 371%
40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”
79% of Customers Order Online Via a Mobile Device
Gmail is the Most Popular Email Platform, Commanding 46.77% of the Marketshare
Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs
96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate
B2C Companies that Leverage ‘Marketing Automation’ Have Seen Conversions as High as 50%
23% of Users Will Abandon Their Shopping Cart if they Have to Create a New User Account
More Design & Development Stats
39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load
73% of Companies are Investing in Design to Differentiate Their Brands
$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website
Once on a Company’s Homepage, 64% of Visitors Want to See The Company’s Contact Information
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