Do you Use Marketing Automation?

B2C Companies that Leverage ‘Marketing Automation’ Have Seen Conversions as High as 50%

Marketing automation software make a marketer’s life easy by not only automating repetitive tasks like posting social media content or sending emails but also nurturing prospects based on their behavior and preferences. For instance, if a website visitor abandons his shopping cart with items still in it then a reminder could be sent to ‘complete’ the purchase! It sure is an easy way to bump up conversions.

More 2018 Stats

More than Three-Quarters of Online Shoppers Would Like their Orders Shipped the Same Day

Mobile Shopping Hit $2 Billion on Cyber Monday

55% of Online Shoppers Tell Friends and Family When Dissatisfied with a Product or Company

50% of Total eCommerce Revenue Comes from Mobile

$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website

When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher

40% of Millennials Have Used Voice Search Before Making a Purchase Online, According to Studies

69% of B2B Businesses Say They Expect to Stop Printing Catalogs Within Five Years

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”

More Conversion Optimization Stats

Micro-Influencers are Capable of Generating 22.2X Higher Conversion Rates than Other Types of Influencers

The Average Number of Form Fields on Landing Page Conversion Forms is 11

Add a Beard to Your Models to Increase in Cart Adds by 49%

When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher

On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing

The Average Conversion Rate of a Facebook Ad is 9.21%

A Typical Website Conversion Rate is about 2.35% on Average

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

Conversion Rate Optimization (CRO) Tools Offer a 223% ROI on Average

55.5% of Respondents Planned on Upping their CRO Budgets in the Coming Year

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