Do you Use Marketing Automation?
B2C Companies that Leverage ‘Marketing Automation’ Have Seen Conversions as High as 50%
Marketing automation software make a marketer’s life easy by not only automating repetitive tasks like posting social media content or sending emails but also nurturing prospects based on their behavior and preferences. For instance, if a website visitor abandons his shopping cart with items still in it then a reminder could be sent to ‘complete’ the purchase! It sure is an easy way to bump up conversions.
More 2018 Stats
7 Top Converting Companies Spend More than 5% of their Budgets on Optimization
E-Commerce Sales Accounted for 11.9% of All Retail Sales Worldwide
Once on a Company’s Homepage, 64% of Visitors Want to See The Company’s Contact Information
50% of Total eCommerce Revenue Comes from Mobile
70% of sales professionals are most active on LinkedIn compared to other social media
30% of Online Shoppers are Millennials are are Between 18 and 34 Years Old
Gmail is the Most Popular Email Platform, Commanding 46.77% of the Marketshare
More Conversion Optimization Stats
Add a Beard to Your Models to Increase in Cart Adds by 49%
68% of Small Businesses Don’t have a Documented CRO Strategy
Only About 22 Percent of Businesses are Satisfied With Their Conversion Rates
On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing
Referrals Have the Highest Conversion Rates of all Customer Acquisition Channels at 3.74%
Most Companies Spend Less than 5% of Marketing Budgets on Conversion Optimization
Landing Pages with Multiple Offers get 266% Fewer Leads than Single Offer Pages
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