Is Lack of Quality Data a Major Challenge?
42% of Lead Gen Professionals Consider Lack of Quality Data a Major Challenge Around Quality Lead Generation
Lack of resources, such as staff, funding and time, remains the biggest obstacle to successful B2B lead generation for 61% of respondents. This is followed by lack of quality data (42%), and limited insight into target audiences (38%). This is followed by lack of quality data (42%), and limited ability to develop content (38%).
More 2018 Stats
30% of Demand Generation Professionals Say that Pipeline Influence is their Top Indicator
U.S. Retail Ecommerce Sales are Expected to Surpass 735 Billion by 2023
Personalized Call-To-Actions Convert 42% More Visitors into Leads than Generic CTAs
74% of Online Shoppers Rate Product Selection as Important During the Online Search Process
Emails with a Single Call-to-Action Increased Clicks 371%
Emails with a Single Call-to-Action Increased Sales 1617%
On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing
40% say getting response from prospects harder now than 3 years ago.
More Lead Generation Stats
53% of Content Marketers Use Interactive Content in Lead Generation Efforts
80% of new leads never translate into sales
66% of Marketers use Video in their Lead Nurturing Campaigns
More than Three-Quarters of Online Shoppers Would Like their Orders Shipped the Same Day
8% of salespeople say that their sales teams generate high-quality leads
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