Do You Use Coupons Online?
According to Nielson, 50% of Redeemed Mobile Coupons are Captured Directly from a Retailer’s Site by the Consumer
With shopping season in full swing as the holidays approach, smartphone and tablet owners are using mobile apps and daily deal sites to get the most out of their money. According to a recent Nielsen survey of U.S. consumers who report using their mobile phone or tablet in the shopping process, shoppers look to retailer websites for mobile coupons significantly more than other sources. With 54 percent of mobile shoppers who have used a coupon on their device indicating that they have obtained coupons from retailer websites, it’s clearly the preferred source, followed by deal-of-the-day websites, such as Groupon and Living Social, with 31 percent of users looking to such sites for promotions.
More 2018 Stats
U.S. Retail Ecommerce Sales are Expected to Surpass 735 Billion by 2023
Americans Spend 36% of their Shopping Budget Online
40% of Millennials Have Used Voice Search Before Making a Purchase Online, According to Studies
Anchor Text CTAs (Clickable Text in a Hyperlink) Increase Conversion Rates by a Whooping 121%
More than Three-Quarters of Online Shoppers Would Like their Orders Shipped the Same Day
7 Top Converting Companies Spend More than 5% of their Budgets on Optimization
69% of B2B Businesses Say They Expect to Stop Printing Catalogs Within Five Years
40% of US Males Aged 18-34 Say They Would “Ideally Buy Everything Online”
79% of Marketers Already Using Interactive Content Plan to Increase Their Use in the Next 12 Months
More Stats
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