Do You Use Coupons Online?

According to Nielson, 50% of Redeemed Mobile Coupons are Captured Directly from a Retailer’s Site by the Consumer

Source
Nielson

Year
2018

With shopping season in full swing as the holidays approach, smartphone and tablet owners are using mobile apps and daily deal sites to get the most out of their money. According to a recent Nielsen survey of U.S. consumers who report using their mobile phone or tablet in the shopping process, shoppers look to retailer websites for mobile coupons significantly more than other sources. With 54 percent of mobile shoppers who have used a coupon on their device indicating that they have obtained coupons from retailer websites, it’s clearly the preferred source, followed by deal-of-the-day websites, such as Groupon and Living Social, with 31 percent of users looking to such sites for promotions.

More 2018 Stats

37% of Shoppers Use Social Media to Influence Their Purchases

73% of Companies are Investing in Design to Differentiate Their Brands

53% of Content Marketers Use Interactive Content in Lead Generation Efforts

40% of Millennials Have Used Voice Search Before Making a Purchase Online, According to Studies

More than Three-Quarters of Online Shoppers Would Like their Orders Shipped the Same Day

96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

79% of Marketers Already Using Interactive Content Plan to Increase Their Use in the Next 12 Months

54% of Shoppers will Purchase Products Left in Shopping Carts if those Products are Subsequently Offered at a Lower Price

Lack of Resources (Staff, Funding, Time) is the Biggest Obstacle for 61% of Marketers Working on B2B Lead Generation

More Stats

Ready to reinvent your sales process and tools?

One quick call and we'll share our approach - no pressure.

Schedule your demo