How Many Sales are Made Online?

E-Commerce Sales Accounted for 11.9% of All Retail Sales Worldwide

Source
Statista

Year
2018

Considering that more than a tenth of all retail sales are made online, you can’t underestimate the importance of continuously optimizing your online store.

Online shopping is becoming more popular than ever, and by 2021, e-commerce sales are expected to reach 17.5% of retail sales worldwide.

This means there’s more potential for e-tailers to increase traffic and conversions…

…And a chance to create a better online experience (an area most online stores fall short).

Takeaway: Prioritize user experience above all. A compelling value proposition is worth nothing if visitors have a bad experience on your site. This is especially important when it comes to your checkout flow.

More 2018 Stats

Lack of Resources (Staff, Funding, Time) is the Biggest Obstacle for 61% of Marketers Working on B2B Lead Generation

Given 15 Minutes to Consume Content, Two-Thirds of People Would Rather Read Something Beautifully Designed Than Something Plain

$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website

Americans Spend 36% of their Shopping Budget Online

23% of Users Will Abandon Their Shopping Cart if they Have to Create a New User Account

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

74% of Online Shoppers Rate Product Selection as Important During the Online Search Process

Emails with a Single Call-to-Action Increased Clicks 371%

More than Three-Quarters of Online Shoppers Would Like their Orders Shipped the Same Day

54% of Shoppers will Purchase Products Left in Shopping Carts if those Products are Subsequently Offered at a Lower Price

More Stats

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