Do Like To Read Things That Look Good?
Given 15 Minutes to Consume Content, Two-Thirds of People Would Rather Read Something Beautifully Designed Than Something Plain
Looks are important to users. Think about when you tour a new house or apartment? If it’s a dump and looks like it’s a couple decades behind the times, most people will move on to their next option. It’s not that this is the only thing that matters to users, but it’s what makes them feel comfortable and establishes some trust. Don’t think that you have to have all the bells and whistles you see on these big tech sites to make a connection with your user, but keep in mind that it is important that you consistently update your website to keep it in the best possible condition.
More 2018 Stats
Americans Spend 36% of their Shopping Budget Online
73% of Companies are Investing in Design to Differentiate Their Brands
30% of Online Shoppers are Millennials are are Between 18 and 34 Years Old
Once on a Company’s Homepage, 64% of Visitors Want to See The Company’s Contact Information
On an Average, Businesses Generate $6.50 For Every $1 Invested in Influencer Marketing
Anchor Text CTAs (Clickable Text in a Hyperlink) Increase Conversion Rates by a Whooping 121%
More Design & Development Stats
Once on a Company’s Homepage, 64% of Visitors Want to See The Company’s Contact Information
73% of Companies are Investing in Design to Differentiate Their Brands
39% of People Will Stop Engaging With a Website if Images Won’t Load or Take Too Long to Load
$6.8 Billion Dollars Are Lost Annually as a Result of Slow-Loading Website
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