Are You Making an Impression?

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

Source
Blue Corona

Year
2018

Looks are important to users. Think about when you tour a new house or apartment? If it’s a dump and looks like it’s a couple decades behind the times, most people will move on to their next option. It’s not that this is the only thing that matters to users, but it’s what makes them feel comfortable and establishes some trust. Don’t think that you have to have all the bells and whistles you see on these big tech sites to make a connection with your user, but keep in mind that it is important that you consistently update your website to keep it in the best possible condition.

More 2018 Stats

B2C Companies that Leverage ‘Marketing Automation’ Have Seen Conversions as High as 50%

88% of Online Shoppers Will Use Webrooming to Find the Best Price

48 hours after a virtual sales call, buyers only retain 10% of what you talked about.

Anchor Text CTAs (Clickable Text in a Hyperlink) Increase Conversion Rates by a Whooping 121%

55% of Online Shoppers Tell Friends and Family When Dissatisfied with a Product or Company

34% of online shoppers are Gen Xers and are between 35 and 54 years old

Once on a Company’s Homepage, 64% of Visitors Want to See The Company’s Contact Information

33% of US Females Aged 18-34 Say They Would “Ideally Buy Everything Online”

23% of Users Will Abandon Their Shopping Cart if they Have to Create a New User Account

Given 15 Minutes to Consume Content, Two-Thirds of People Would Rather Read Something Beautifully Designed Than Something Plain

More Stats

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