How Important is Product Selection?
74% of Online Shoppers Rate Product Selection as Important During the Online Search Process
Consumer infatuation with everything new invites innovation and provides a natural audience for testing digital possibilities. How to react to and optimize new technologies, new markets and new business models should be in every retailer’s crosshairs. Exciting technologies like smartwatches, connected TVs, wearables and smartphones open all kinds of possibilities for delivering ultimate convenience. New markets and surprising data on how shoppers find new products can help retailers understand and reach new audiences. New models of selling—think showrooms and curated/subscription services—challenge retailers to keep pushing the envelope.
More 2018 Stats
69% of B2B Businesses Say They Expect to Stop Printing Catalogs Within Five Years
73% of Companies are Investing in Design to Differentiate Their Brands
23% of Users Will Abandon Their Shopping Cart if they Have to Create a New User Account
Email Marketing Contributes to 20% of Traffic Driving Ecommerce Sales
B2C Companies that Leverage ‘Marketing Automation’ Have Seen Conversions as High as 50%
Once on a Company’s Homepage, 64% of Visitors Want to See The Company’s Contact Information
When Landing Pages Don’t Ask for Age, the Conversion Rate is Higher
U.S. Retail Ecommerce Sales are Expected to Surpass 735 Billion by 2023
More Stats
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