How Important is Product Selection?
74% of Online Shoppers Rate Product Selection as Important During the Online Search Process
Consumer infatuation with everything new invites innovation and provides a natural audience for testing digital possibilities. How to react to and optimize new technologies, new markets and new business models should be in every retailer’s crosshairs. Exciting technologies like smartwatches, connected TVs, wearables and smartphones open all kinds of possibilities for delivering ultimate convenience. New markets and surprising data on how shoppers find new products can help retailers understand and reach new audiences. New models of selling—think showrooms and curated/subscription services—challenge retailers to keep pushing the envelope.
More 2018 Stats
88% of Online Shoppers Will Use Webrooming to Find the Best Price
Once on a Company’s Homepage, 64% of Visitors Want to See The Company’s Contact Information
Emails with a Single Call-to-Action Increased Sales 1617%
More Stats
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