Do You Care What a Website Looks Like?

48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business

Source
Blue Corona

Year
2018

Looks are important to users. Think about when you tour a new house or apartment? If it’s a dump and looks like it’s a couple decades behind the times, most people will move on to their next option. It’s not that this is the only thing that matters to users, but it’s what makes them feel comfortable and establishes some trust. Don’t think that you have to have all the bells and whistles you see on these big tech sites to make a connection with your user, but keep in mind that it is important that you consistently update your website to keep it in the best possible condition.

More 2018 Stats

96% of Marketers Say ‘Segmentation’ is the Most Powerful Method of Improving Conversion Rate

79% of Marketers Already Using Interactive Content Plan to Increase Their Use in the Next 12 Months

Call-To-Actions That Are Surrounded By More Negative Space and Less Clutter Increases a Company’s Conversion Rate by 232%

Only About 22 Percent of Businesses are Satisfied With Their Conversion Rates

For Every $92 Spent Acquiring Customers, only $1 is Spent Converting Them

42% of Lead Gen Professionals Consider Lack of Quality Data a Major Challenge Around Quality Lead Generation

You Have 10 Seconds to Leave An Impression and Tell Them What They’ll Get Out of Your Website and Company. After This Time (and Oftentimes Before), They’ll Leave

34% of online shoppers are Gen Xers and are between 35 and 54 years old

Micro-Influencers are Capable of Generating 22.2X Higher Conversion Rates than Other Types of Influencers

According to Nielson, 50% of Redeemed Mobile Coupons are Captured Directly from a Retailer’s Site by the Consumer

More Stats

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