Do You Care What a Website Looks Like?
48% of People Cited That a Websites Design is the No. 1 Factor in Determining the Credibility of a Business
Looks are important to users. Think about when you tour a new house or apartment? If it’s a dump and looks like it’s a couple decades behind the times, most people will move on to their next option. It’s not that this is the only thing that matters to users, but it’s what makes them feel comfortable and establishes some trust. Don’t think that you have to have all the bells and whistles you see on these big tech sites to make a connection with your user, but keep in mind that it is important that you consistently update your website to keep it in the best possible condition.
More 2018 Stats
Anchor Text CTAs (Clickable Text in a Hyperlink) Increase Conversion Rates by a Whooping 121%
As of Q2 2018, 2.86 Percent of E-Commerce Website Visits Converted into Purchases
Add a Beard to Your Models to Increase in Cart Adds by 49%
88% of Shoppers Characterize Detailed Product Content as Being Extremely Important to their Purchasing Decisions
79% of Marketers Already Using Interactive Content Plan to Increase Their Use in the Next 12 Months
Most Midsize to Large Organizations Average Less than 5,000 Marketing Qualified Leads (MQLs) Per Month
Gmail is the Most Popular Email Platform, Commanding 46.77% of the Marketshare
23% of Users Will Abandon Their Shopping Cart if they Have to Create a New User Account
79% of Customers Order Online Via a Mobile Device
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