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In 2021, digital lead generation advertising spending in the United States was estimated at 4.6 billion U.S. dollars.

59% of sales reps said that adding custom-recorded video to their sales process increased their productivity.

66% of teams were satisfied with the results that they are getting from using custom-recorded video in their sales processes.

49% of teams are using video as part of their sales process.

Only 32% of sales pros report that a virtual sales process requires more meetings to close deals.

Over 66% of sales pros report their team will stay remote or work in the office part-time in the future.

According to a research conducted by Salesforce, 61% of sellers say it’s harder to sell virtually.

After COVID, 56% of sellers prefer working remote full time.

91% of salespeople have indicated they don’t want to return to full-time office work when asked about their future career plans.

A survey by LinkedIn found that 50% of buyers say that working remotely has made the purchasing process easier.