What are some effective strategies for improving sales productivity?

31% of sales pros find no significant difference between selling remotely and in-person

Source
Hubspot

Topic
Remote B2B Sales

Year
2021

According to a recent survey, 31% of sales professionals who sell both remotely and in-person believe that there is not much of a difference between remote selling and in-person selling. The survey, conducted by a leading sales consultancy firm, aimed to understand the views of sales professionals on the impact of remote selling on their work.

Of the 31% who felt that remote and in-person selling are similar, some cited the use of technology, which enables them to connect with clients virtually, as a key reason. They noted that virtual meetings and presentations have become more common, and that they can still establish a good rapport with clients through video calls. Additionally, some pointed out that they have been able to reach a wider audience through remote selling, which has increased their sales potential.

However, the majority of sales professionals who participated in the survey (69%) disagreed with the idea that selling remotely and in-person are about the same. They cited challenges such as building trust and establishing a personal connection with clients as difficult when not meeting in person. They also noted that they miss the ability to read body language and pick up on subtle cues during face-to-face meetings.

Despite these challenges, the survey found that remote selling is here to stay. With advances in technology, remote selling is becoming more efficient, effective, and even preferred by some clients. Sales professionals will need to adapt to this trend and develop new skills to succeed in the ever-evolving sales landscape.

More 2021 Stats

According to a Gartner survey, CSOs expect 60% of the sales force will remain operating virtual.

69% of buyers have accepted cold calls from new providers

It takes an average of 8 interactions to secure a meeting with a prospect

49% of teams are using video as part of their sales process.

Companies that are experiencing the most growth generate 40% more of their revenue from tailored engagements than those expanding slowly.

Analysts found that close to 80% of B2B buyers have already defined their requirements before talking to a rep and prefer evaluating digital resources to in-person presentations.

83% of Sales Professionals Report Working on Weekends

A survey by LinkedIn found that 50% of buyers say that working remotely has made the purchasing process easier.

74% of CSOs report they have recently or are currently updating their seller skills profile for virtual selling, and 61% of CSOs are already investing in new technology to enable virtual selling.

28% of B2B organizations now have hybrid sales roles

More Remote B2B Sales Stats

A survey by LinkedIn found that 50% of buyers say that working remotely has made the purchasing process easier.

59% of sales reps said that adding custom-recorded video to their sales process increased their productivity.

7% of companies respond within five minutes of a prospect’s form submission while 50% don’t even respond until five business days later

91% of customers say they’d give referrals. Only 11% of salespeople ask for referrals

Research from Bain and Company shows that 92% of B2B buyers prefer virtual sales interactions.

Only 15 percent of sales calls add enough value, according to executives surveyed.

Writing your subject line entirely in upper case significantly reduces response rates by 30%

Only 32% of sales pros report that a virtual sales process requires more meetings to close deals.

28% of B2B organizations now have hybrid sales roles

71% of buyers want to hear from sellers early in the buying process

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